ENTREPRENEUR LIFE HACKS
7 Ways to Make More Money by Doing Less
by Mel Fee
THE BLOG
Our online business tips
Hey, I’m Mel Fee
Brand and Marketing Strategist
for female entrepreneurs
You started your online business to be your own boss and get more time to enjoy your life, but somehow got trapped into an 80 hours a week gig. Growing your business is super exciting but having ZERO time left for yourself is just not sustainable. Don’t start resenting a business you should LOVE and getting stuck on the work-eat-work hamster wheel.
If you want to scale your business, you need to shift the way you approach things to get time back, and use that time to further scale.
Here are some tips on how to make more money in your online business by working less (and from wherever you want!)
1 - Understand your value system
By identifying the tasks in your business that generate the most profit and the ones that don’t, you’ll be able to see where your value lies.
Use your notebook or a spread sheet and write down all your weekly tasks, how much time they take and how much they move the needle for your business.
A two-hour video call with your client? High value, money making task.
One hour of sorting your emails by client’s names? Time consuming, low value task.
This leads us nicely to tip #2
2 - Outsource
When you start spending more time on other tasks than those that actually generate profit, you know it’s time to hire professional help.
One, because they will be a lot more efficient at doing these tasks than you’ll probably ever be.
Two, because you’re only human and need to free up time to focus on your zone of genius.
Hire a VA or an intern for your admin tasks, customer service or any work that doesn’t require your magic touch. Pretty sure you don’t even enjoy doing admin tasks anyway!
This is also valid for high value tasks that are outside your area of expertise. Don’t try to figure out complex tasks, like website design on your own. This could take months off of your schedule, meaning less time for tasks where you actually NEED to be present. Focus on the in-person money-makers; outsource the rest.
3 - Hire a coach
As we say, you don’t know what you don’t know. To scale your business, it’s essential to surround yourself with people that know what it takes to get to where you want to be. Be it because they’ve done it for themselves or because they’ve used their expertise to build others’ successful businesses.
In both cases they need strong branding and marketing knowledge as these can make or break any business.
This could look like a brand and marketing coach that uses entrepreneurial mindset to ensure your business grows steadily (…hello there, my Mighty Brand Program might be perfect for you!) and anyone that pushes you further forward and keeps you accountable.
4 - Increase your damn prices
You are valuable. You are an expert. This is why you’re now working round’ the clock trying to keep up with the demand.
When you get more clients than you can serve, it’s time to increase your prices. And I know what you’re thinking. ‘I’m scared if I put my prices up, people will stop wanting to work with me’. Stop right now (thank you very much..)
This is just a common limiting belief you built around money that will stop you from growing online. Girl, you really got to snap out of this mindset. There is an audience for every price and as you grow it is EXPECTED your prices do too.
5 - Automate your systems
Stuck going back and forth with your clients for the same type of request? Automate your systems! There is absolutely no need for you to manually send invoices, client on boarding emails, contracts or confirmation emails. They’re just time-wasters that take you away from building your empire. I personally use Dubsado for client management tasks as they automate it all for you. Consider it your virtual PA. You’re welcome.
6 - Batch your work
One of my favourite entrepreneur hack is to batch my work.
For instance, I block my Mondays for marketing tasks. That involves any activity aimed at generating leads for The Mighty Bunch, including creating content.
I could dedicate one Monday for blog posts and another Monday to plan my Instagram feed for example. This way you are clear on what to publish for the month without worrying about it every single day.
You can also block a specific day of the week to take your clients’ calls or preparing live trainings for example. Batching helps you focus all your attention on a same task to improve your efficiency which ends up saving you loads of time.
7 - Repurpose your content
Now you’ve organised your work and created epic content, it’s time to use it efficiently, too.
Don’t overwhelm yourself creating content for each platform you’re in. Your time is way too valuable (cf tip #1). Instead, use a portion of your blog article for your Instagram post. Use the headline of your IGTV Live training as a quote for your Pinterest board. Transcribe your podcast episode and post it in your blog.
Leverage what you already have and make each piece of content work harder for you.
Any other tip to make more $$$ by working less in your online business? Send us an email on hello@themightybunch.com